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Jophab is a dynamic platform designed to connect professionals and clients seamlessly. The objective was to create engaging motion graphics that encapsulate the app's core functionalities and user experience.
Visual Storytelling: Illustrate the app's features and benefits through compelling animations.
User Engagement: Enhance user onboarding with intuitive and informative motion sequences.
Brand Consistency: Align animations with Jophab's branding for a cohesive visual identity.
Concept Development: Collaborated with the Jophab team to understand the app's unique selling points and user journey.
Storyboard Creation: Drafted detailed storyboards to map out animation sequences and transitions.
Design & Animation: Utilized Adobe Illustrator for asset creation and After Effects for animation, ensuring smooth and responsive motion graphics.
Feedback & Iteration: Incorporated client feedback to refine animations, focusing on clarity and user engagement.
Enhanced User Experience: The motion graphics effectively guide users through the app's features, improving onboarding and retention.
Brand Reinforcement: Animations reflect Jophab's modern and professional aesthetic, strengthening brand recognition.
Positive Reception: Received commendations from the client for delivering animations that exceeded expectations in both quality and effectiveness.